| strategic objectives
doing fine and stronger the main industry, the main industry to maintain its leading position, diversified development, one of china's five hundred ranks to build a world-class enterprise. |
company vision
become a world-class web business. |
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| company mission
the world's most beautiful woven ribbons, creating exquisite and elegant living. |
enterprise policy
safety norms, the team, and sustainable. |
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| corporate purposes
create value for customers, creating profits for shareholders, creating opportunities for staff, creating benefits for the community. |
the spirit of enterprise
vibrant glow, forge ahead; pursuit of excellence, dingli world. |
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| staff concept
loyalty, vision, health and development. |
employing the concept
cause of keeping pay and conditions, sentiments, culture to people. |
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| technology development concept
technological innovation, promote product innovation; technological advancement and industrial progress. |
service concept
services that exceed customer expectations, service to create customer satisfaction. |
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| philosophy
standardized management, diversification strategy, capital operation and international markets. |
product concept
in order to obtain the trust of quality in order to enhance the brand value; cost to win the competition, innovation and improve efficiency. |
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| values
performance priority consideration to fairness; establish a scientific evaluation system value, the value of the distribution system adhere to a win-win. |
development concept
conform to the trend of technological development, adapt to changes in the market trend, follow the trend of social development. |
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| management philosophy
fine efficient, pragmatic and self-discipline |
security concept
respect for life, responsibility |
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| clean concept
clean work, innocent man |
learning concept
beyond the self, zhiyuzhishan |
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| working spirit
unity, dedication, pioneering and innovative. |
work ethic
talk about ethics, about execution, speaking perfect. |